Applying a company Logo, or product images to 3D models is made easier with Decal Creation from the Create menu. The parameters in the Decal window are;
Image; requires setting a valid path for a valid image file.
Projection Scale; uniform scale value applied to the decal image.
Display Projection Image; check box which if checked will display selected image for easier application.
To learn more about decal creation, check this tutorial, and this article